For as long as I can remember, I've loved words, stories and grammar; the correct use of a semi-colon is almost all I need to be happy.
Now, my mother's still the only person who reads my stories, but I've been successfully helping businesses share their stories to a much wider audience for years.
I have graduate and post-graduate degrees in English and writing, and credentials in copywriting and digital marketing. I've worked in communications for some of Australia's most respected brands like the CSIRO and RACQ.
What's really important, and probably of most use to you beyond my knack for writing, is that I genuinely care.
I care about truly getting to know the businesses I work with: their people, their values, and why they do what they do. I care about producing quality content that works the way they want it to, whether that's to help grow their audience, convert more website visitors into customers, become an industry thought leader - or all of the above.
My experience ranges from creating catchy ad copy to content for websites, blogs, emails, social media, newsletters, videos and much more. I’ve worked for small businesses, big businesses, and (you guessed it) everything-in-between businesses across a variety of industries, from software, finance and insurance to car hire, beer and more.
Although I’m a Brisbane-based SEO copywriter, the beauty of the internet means I can easily connect and work with you no matter where your business is located.
If you’d like to know more about working with me, please give me a shout on the enquiry form below or call 0423 057 739.
I look forward to hearing from you!
You'll always work with me, and I'm careful to work with a select few clients at a time. That means you know exactly who's writing for you, and can trust I'm dedicated to reaching your marketing goals as quickly as possible.
Copywriting is my main jam, but I understand that many businesses prefer an all-in-one solution when it comes to marketing. When the need calls, I'll collaborate with a handful of incredibly talented creatives to ensure your every marketing task can be taken care of.
As a sole trader in the creative services space, my overheads are small. That means I don’t have to charge through the roof, and small businesses with small budgets can still access the quality marketing support they need. My goal is to get you to a place where you do have the budget to hire an in-house marketer or agency. (If that's your goal too, of course.)
Erin Haywood has corporate experience in copywriting and communications for several of Australia’s trusted organisations including Queensland’s mutual organisation RACQ and national science research agency CSIRO. She has been a freelance SEO copywriter for two years.
Erin holds a Graduate Certificate in Writing, Editing and Publishing and a Bachelor of Arts in English and German from the University of Queensland. She has credentials in digital marketing from RMIT University and in copywriting from the Australian Writers' Centre.
You can connect with Erin on LinkedIn here.